Privacy Policy

TrailsTV, LLC ("TrailsTV," "we," "us," or "our") operates the Lake Tahoe Planner at trailstv.com. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you use our website and services. Please read this policy carefully. If you disagree with its terms, please discontinue use of the site.

1. Information We Collect

Information You Provide Directly

• Account registration details: name, email address, and password
• Profile preferences: group type, experience level, activity interests, and home city
• Trip planning data: saved itineraries, campsite preferences, and date selections
• Payment information: processed securely by our payment provider — we do not store card numbers
• Communications: messages sent to hello@trailstv.com or through support channels

Information Collected Automatically

• Log data: IP address, browser type, pages visited, time and date of visit, referring URL
• Device information: device type, operating system, screen resolution
• Usage data: features used, searches performed, content viewed
• Cookies and similar tracking technologies (see our Cookie Policy)

Information from Third Parties

• OAuth providers (Google, Apple, Facebook) when you choose to sign in through them
• Recreation.gov API: campsite availability data — we do not receive your Recreation.gov account information
• ReserveCalifornia: we link to their platform but do not receive data from your bookings there

2. How We Use Your Information

We use the information we collect to:

• Create and manage your account and membership tier (Free, Basic, or All Tahoe)
• Personalize your experience — showing activity recommendations based on your preferences
• Process payments and manage subscription billing
• Display live campsite availability, weather conditions, and trail status
• Send transactional emails: account confirmation, password resets, booking alerts you request
• Send marketing communications — only with your explicit consent, unsubscribable at any time
• Analyze usage patterns to improve the platform
• Detect, investigate, and prevent fraudulent or unauthorized activity
• Comply with applicable legal obligations

3. Sharing Your Information

We do not sell your personal information. We may share your information with:

• Service providers: hosting (Netlify), payment processing, email delivery, and analytics — bound by confidentiality agreements
• Recreation.gov API: your search parameters (coordinates, dates, guest count) are sent to retrieve campsite availability — no personal account data is shared
• Law enforcement: when required by law, court order, or to protect the safety of our users or the public
• Business transfers: in connection with a merger, acquisition, or sale of assets, with notice to affected users

4. Cookies and Tracking

We use cookies and similar technologies to keep you signed in, remember your preferences, and understand how you use the site. See our Cookie Policy for full details and opt-out instructions.

5. Data Retention

We retain your personal information for as long as your account is active or as needed to provide services. If you delete your account, we will delete or anonymize your personal data within 30 days, except where retention is required by law or for legitimate business purposes (such as resolving disputes or enforcing agreements).

6. Your Rights and Choices

Depending on your location, you may have the following rights:

• Access: request a copy of the personal information we hold about you
• Correction: update or correct inaccurate information through your account settings or by contacting us
• Deletion: request deletion of your personal information
• Portability: receive your data in a structured, machine-readable format
• Opt-out of marketing: unsubscribe at any time via the link in any marketing email
• California residents (CCPA): you have the right to know, delete, and opt out of sale of personal information. We do not sell personal information.

To exercise any of these rights, contact us at hello@trailstv.com.

7. Security

We implement industry-standard security measures including HTTPS encryption, hashed password storage, and access controls. No method of transmission over the internet is 100% secure. We cannot guarantee absolute security but are committed to protecting your information using commercially reasonable means.

8. Children's Privacy

The Lake Tahoe Planner is not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us and we will promptly delete it.

9. Third-Party Links

Our site contains links to Recreation.gov, ReserveCalifornia, Nevada State Parks, resort websites, and TahoeOutdoorsTV. These third-party sites have their own privacy policies. We are not responsible for their content or practices.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the new policy on this page with an updated effective date, and by sending an email to registered users. Continued use of the site after changes constitutes acceptance of the updated policy.